AVGEEK

Embraer’s new markets, technical marketing and revenue diversity

Vasuki Prasad returns to discuss market entry, ESG considerations in aircraft sales and technical marketing, then examines hub performance, passenger revenue diversity and IndiGo.

8 Dec 202435 min

Listen

Watch

The conversation

Vasuki Prasad (Marketing Director, APAC for Embraer) is back for an encore, and we dive into many topics.

* How Embraer approached new markets * Future innovations and products * Impact of ESG guidelines on aircraft sales * How marketing differs within different divisions at Embraer * Technical marketing done by OEMs * How top airline hubs should be judged, basis of revenue * How passenger revenue diversity combats volatility * Detailed discussion on IndiGo

Guests

Vasuki Prasad

Vasuki Prasad joined The Indian AvGeek as Asia-Pacific Marketing Director at Embraer Commercial Aviation. Across two episodes, he discusses aircraft sales, technical marketing and the opportunities for smaller narrowbody jets. The conversation draws on his earlier commercial experience at Vistara. It connects aircraft capability with the network and revenue questions airlines must answer before buying.