THE INDIAN GEEK / TOPICS
Client Relationships
Good agency-client relationships depend on trust, clear scope and a shared account of value. These conversations examine pitching, procurement, client service and the commercial choices that sustain a partnership. Start with Kunal Jeswani on the day-to-day work of serving clients, then hear Lulu Raghavan on winning a brief.
What these conversations explore
The archive ranges from new business to pricing and long-term partnership. Each conversation approaches the relationship from a different role in the agency business.
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Featured conversations
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The Pitch Doctor feat. Lulu Raghavan (President, APAC - Landor)
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The Integration Equation - feat. Anita Kotwani (Chief Client Officer - Dentsu South Asia)
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Battlefield Lessons in Agency Growth feat. Tracey Barber (Global Chief Transformation & Growth Officer, Havas)
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The Future of Marketing, Agency Pitches & CMOs feat. Shubhranshu Singh (Board Member, Effie LIONS Foundation)
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All conversations
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How Manja Built a 16-Person Powerhouse Agency feat. Arvind Krishnan (Founder & CEO, MANJA)
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The Future of Marketing, Agency Pitches & CMOs feat. Shubhranshu Singh (Board Member, Effie LIONS Foundation)
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Why advertising struggles to price its own value feat. Prasad Sangameshwaran (Editor, ET Brand Equity)
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Building brands through entertainment feat. Gautham Narayanan (Managing Director, Europe, VIRTUE - Vice Media)
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Traditional Creative Agencies vs Frontier Agency feat. Bianca Dordea (Global Client Lead, AKQA)
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Battlefield Lessons in Agency Growth feat. Tracey Barber (Global Chief Transformation & Growth Officer, Havas)
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From Sequoia to Spring, Carry, and Retainer feat. Raja Ganapathy (Founding Partner, Spring Marketing Capital)
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Veni, Vidi, VML feat. Babita Baruah (CEO, VML India)
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Kulfi-dential: Building the Collective feat. Advait Gupt (Co-Founder & CEO, Kulfi Collective)
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Outdoor vs. The Algorithm feat. Ranga Somanathan (Global Chief Strategy Officer, billups)
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The Uncommon Manifesto: Building Brands People Actually Wish Existed feat. Lucy Jameson (Founder, Uncommon Creative Studio)
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System 3 & The Art of Strategic Friction for Brands feat. Adam Ferrier (Founder, Thinkerbell)
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The Juice is Worth the Squeeze feat. Shradha Agarwal (Global CEO, GRAPES)
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Making of a Design Consultancy feat. Anant Sharma (CEO, Matter Of Form)
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Super Agencies, Super Challenges feat. Tarun Rai (Co-Chairman Start Design Group UK, Ex-Group CEO S Asia Wunderman Thompson)
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Rethinking Everything in 2026 feat. Rishad Tobaccowala (Formerly at Publicis Groupe; Author: Rethinking Work)
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The Agency Model’s Midlife Crisis (And How to Profit From It) feat. Ivan Fernandes
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Blur-print for the Future: Agency OS feat. Gopa Menon (Co-Founder, Theblurr)
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The Pitch Doctor feat. Lulu Raghavan (President, APAC - Landor)
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The Integration Equation - feat. Anita Kotwani (Chief Client Officer - Dentsu South Asia)
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OHRI-GAMI: Folding Ideas Into Brands - feat. Rohit Ohri (Founder, OHRIGINAL)
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Famous by Innovation - feat. Mithila Saraf (CEO, Famous Innovations)
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Client Karma: Decoding the Agency-Client Tango - feat. Kunal Jeswani (CEO, Ogilvy ASEAN)
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